Focused Fido Dog Training
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Having previously known the owner, I was pleased to support her new business venture. Together, we developed a brand identity and logo that reflected her distinctive and charming style. As a new business, her primary goal was to establish her presence and attract new clients. We designed business cards, brochures, rack cards, and various other collateral to assist her in raising awareness. After several successful years in operation, we determined that a brand refresh was appropriate, which involved updating the color palette, logo, and website.
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Freelance Graphic Designer, 2017-2020
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Logo & Brand Design
Website Design
Marketing Materials
Content Management & Creation
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Our aim with this logo was to showcase “training in action.” The owner also wanted the design to reflect her journey and future goals, which include training puppies in the Colorado mountains. We focused on the trainer and the puppy as the main elements, with the mountains in the background.
Created in Adobe Illustrator.
Brand it.
Print it.
Share it.
Sell it.
Own it.
Brand it. Print it. Share it. Sell it. Own it.
Social Media
Occasionally, the owner will request my services to curate social media content. To do this, we map out content for the next 3-6 months, identifying key objectives. From there I create a cohesive collection of images which I add as templates to Canva so she can have easy editing access and use as she wishes.